Brand extensions are an effective way to grow your business without starting from scratch. But beware. There are risks and pitfalls! Read about the failures & successes.

Does Facebook advertising still offer value, especially for small businesses? Still one of the world’s biggest social media platforms, it’s still worth a look!

AI platforms like ChatGPT promise to save us time and make communicating with our customers easier. We look at the pros and cons for small businesses.

Building your personal brand is something many of us face when we start in business or looking for a new job. Read our top tips on building a successful personal brand.

Should you blog or spend the energy on social media to promote your business? Here’s our guide on the role & benefits of both & why you can’t live without them.

Your small business brand should be memorable, meaningful, and authentic. We discuss 6 key aspects to developing a successful brand for your business.